Unit 2 Pitch & Powerpoint (Deadline Friday 25th Jan)

P3 Pitch an idea, in two formats, for a digital media product demonstrating appropriate use of verbal and written communication techniques

M3 Pitch an idea, in two formats, for a digital media product demonstrating effective use of verbal and written communication techniques

D3 Pitch an idea, in two formats, for a digital media product demonstrating confident and correct use of verbal and written communication techniques

Unit 2 Learning aim B: Pitch ideas for a digital media product

Objective: To contribute towards a pitch that communicate concepts and ideas to a client, in a clear and concise form to persuade the client to approve the concept or idea

Task 7: Create a PowerPoint to accompany your pitch

a)    include and highlight the technical vocabulary

b)    use titles to structure each slide (use old spice as a model)

c)    check your spelling (proof read mistakes by screengrabs of original draft)

Task 8: Record or deliver a confident and enthusiastic live pitch demonstrating:

a)    clarity of voice (no mumbling), and tone (enthusiasm)

b)    clarity of expression

c)    use of technical language where appropriate (eg target audience, viral, psychographics, genre, narrative)

d)    Maintain eye contact and the interest of the audience

http://ctkmedial3shortfilm.blogspot.co.uk/2016/01/unit-2-how-to-structure-and-deliver.html

Deadline Friday 25-29/1/16

Learning aim B: Pitch ideas for a digital media product

The use of verbal and written communication techniques, to both convey their idea and enthuse and persuade their audience (as if trying to get funding from a producer), is the focus. 

For Pass: communicate the basic premise of their idea and demonstrate appropriate use of verbal and written communication techniques through their pitch, level of voice, appropriate tone/register of voice, or readable writing, some spelling or grammar errors and some attempt to persuade the audience.

For 2B.M3: voice is clear and projects well with only occasional lapses in fluency, the written content is well presented, few spelling or grammar errors, points are reinforced, both written and verbal forms use persuasive techniques of language to ‘sell’ their idea and the idea is well communicated.

For 2B.D3: confident use of the verbal and written communication techniques through their pitch, tone of voice is pitched and adjusted when appropriate, format of the presentation is well thought out, technical language is used appropriately, points are explained clearly and clarified or expanded as appropriate, audience are kept engaged and there is strong use of persuasive techniques to ‘sell’ the idea. The idea is clear and concise with minimal spelling or grammatical errors.